by BRND | Jul 20, 2025 | Christian Schools, Industries
Let’s be clear: the merch table isn’t just for leftover tees and lanyards. It’s your school’s handshake. Your calling card. Your first chance to whisper, “This is who we are,” before a parent ever steps into your curriculum night presentation. In classical schools, we...
by BRND | Jul 18, 2025 | Christian Schools, Industries, Strategy & Inspiration
Orientation week is not a checklist. It’s a cultural event. A tone-setter. The opening chapter in your school’s story for new families. And while schedules, folders, and speeches matter… there’s one underrated tool that does more heavy lifting than people realize:...
by BRND | Jul 17, 2025 | Christian Schools, Industries, Strategy & Inspiration
If your house system is just a sorting hat and some T-shirts, you’re missing the point. House identity in a classical school isn’t just about competition. It’s about culture. And when done right, house merch can become one of the most powerful tools of formation you...
by BRND | Jul 16, 2025 | Christian Schools, Industries
Classical schools throw some of the most memorable events on the planet. Feast days with costumes and Shakespeare quotes, Latin declamation contests that make grown adults weep, and spring galas that feel like a Chesterton-themed Bridgerton episode. But here’s the...
by BRND | Jun 23, 2025 | Christian Schools, Industries
In classical education, we understand that formation doesn’t stop at the school doors. It flows through carpool lines, dinner tables, and community events. But one of the most overlooked tools in a school’s formation toolkit isn’t found in the curriculum—it’s...
by BRND | Jun 19, 2025 | Christian Schools, Industries
In classical schools, it is often spoken about the formative power of culture. We know that beauty shapes affections, repetition cultivates virtue, and that children absorb not just what we teach—but how we live. And yet, when it comes to our merch tables, spirit...
