by BRND | Jul 22, 2025 | Industries, Medical
Slapping your logo on a polo isn’t branding. It’s decoration. And most medical practices stop there—thinking coordinated outfits will magically turn their staff into a team and their patients into believers. But great staff apparel? It does much more than match...
by BRND | Jun 18, 2025 | Industries, Medical, Strategy & Inspiration
Launching a merch store for your medical practice sounds great in theory—until someone actually has to do it. Between patient care, staff schedules, and the general chaos of daily operations, it can feel like one more thing on a plate that’s already overflowing. But...
by BRND | Jun 18, 2025 | Industries, Medical
When it’s time to outfit your staff in branded apparel—polos, jackets, scrubs—you’ll hit a common crossroads: print or embroidery? The right answer depends on more than just cost. It’s about durability, perception, and how each piece reinforces your brand in the eyes...
by BRND | Jun 18, 2025 | Industries, Medical
Let’s make one thing clear: slapping your logo on a stress ball is not branding. It’s printing. And patients can tell the difference. If you’re a private practice, specialty clinic, or ambulatory surgery center, your brand is more than your name. It’s how you make...
by BRND | Jun 18, 2025 | Gift & Merch Ideas, Industries, Medical
Most private practices still think of branded swag as a marketing “extra”—a non-essential expense to be cut when budgets get tight. But here’s the reality: branded merchandise isn’t an expense. It’s a strategic patient acquisition and retention tool hiding in plain...
by BRND | Jun 17, 2025 | Industries, Medical
Let’s be blunt: some practice managers and doctors still think branded merch is fluff. A nice-to-have. A marketing gimmick that patients won’t remember by the time they get home. But that assumption isn’t just outdated—it’s wrong. Today’s healthcare environment is...
